Zeta Como Is Born: Como 1907 and FC Zeta in Kings League Unite Tradition and Innovation

A COLLABORATION CONNECTING A SERIE A CLUB, A KINGS LEAGUE TEAM, AND NEW GENERATIONS

Como, January 13 — Como 1907, together with Como Gaming Club and FC Zeta in Kings League, officially announce a new collaboration leading to the creation of Zeta Como. This new entity brings together football, digital culture, and entertainment, shaping an unprecedented collaboration model within the Italian sports landscape. It is a cultural project that connects a Serie A club, a Kings League team, and new generations.

This exclusive collaboration is part of the Como Gaming Club project launched last November, with the goal of expanding the Como brand’s presence beyond the football pitch.

The Zeta Como project is dedicated to new communities and designed to create long-term value by engaging an increasingly young and digital audience. With this vision, Como 1907 positions itself as a forward-looking football brand, capable of speaking the language of future generations. In this context, Zeta FC becomes an official pillar of the Como Gaming Club, representing the project in the Kings League—an innovative format with strong youth reach, whose language and energy now enter the world of a Serie A club. In return, the club brings the credibility and heritage of Italy’s top football division into the Kings League ecosystem.

The collaboration was sealed with a handshake inside the historic Giuseppe Sinigaglia Stadium between Francesco Terrazzani, CEO of Como 1907, and Antonio “Zw Jackson”, founder of Zeta. Commenting on the project, Terrazzani said:
“With the Como Gaming Club, we are looking to the future, to new languages and new generations. This collaboration was created to unite tradition with new forms of football.”

Antonio “Zw Jackson”, founder of Zeta, added:
“Today, these two worlds choose to walk together. ZETA stands for innovation, community, and vision. Collaborating with a club like Como means adding even more value to what we are building.”

FC Zeta coach Cristian Brocchi also commented on the new project: “I am convinced that this collaboration represents a valuable opportunity for both clubs. The union between FC Zeta and Como 1907 stems from a shared desire to innovate, engage new communities, and fuel interest and curiosity around our world, both on and off the pitch”.

FC Zeta Co-President Luca Toni also expressed his enthusiasm for the collaboration: “This collaboration represents a natural meeting between two entities that share a desire to innovate and speak to new generations of fans. FC Zeta has demonstrated its ability to interpret soccer in a modern and engaging way with the Kings League, while Como 1907 is pursuing a solid and ambitious project in professional soccer. Bringing these two worlds together means creating value, stimulating curiosity, and bringing even more people closer to soccer, both on and off the field.”

Ryan Shelton, Chief Revenue Officer of Como 1907, also commented: “Como is known as a place where heritage meets modernity. Zeta Como captures that spirit, bringing the authenticity of a Serie A club into a format that speaks natively to digital communities. We’re building a bridge between generations and giving new audiences a reason to connect with Como, on their terms”. 

Como 1907 and Zeta have brought this project to life by sharing visibility, opportunities, and growth, making Zeta Como much more than a team competing in a tournament—it is a true cultural and commercial brand.