Como 1907 and Uber are proud to announce a new four-year agreement that will see Uber continue as the club's Official Mobility Partner, extending a relationship that began before Como's return to Serie A.
Under the new agreement, Uber will also appear on the back of the Como 1907 shirt for all Serie A and Coppa Italia matches for the first two seasons of the partnership.
Uber first joined Como 1907 ahead of the club's return to Serie A, becoming the club's first Main Partner in the top flight. Since then, the relationship has grown well beyond traditional sponsorship, with both organisations working together around mobility, access and the experience of residents and visitors across Como.
As one of the partners that supported Como during its rise to Serie A and through its first qualification for the UEFA Champions League, Uber will now receive special recognition as a Founding Partner of Como 1907's Champions League Era.
The new agreement reflects the long-term ambition behind the partnership, to continue developing mobility solutions and improving access to transport across Como, while creating value for supporters, visitors, residents and the wider local community.
Chief Business Officer for Como 1907 Ryan Shelton said: "Uber believed in Como early, before we had reached Serie A, and became our first Main Partner when we returned to the top flight. What began as a sponsorship has developed into a genuine business partnership, and this new four-year agreement is a powerful example of what it means to grow together.
"Uber has been part of an extraordinary period in the history of Como 1907, and we are incredibly proud that they will continue that journey with us as a Founding Partner of our Champions League Era. Most importantly, our shared ambition remains bigger than branding: to create something that brings real value to Como, its residents, our supporters and the millions of people who visit the city each year."
"When we first partnered with Como 1907, we saw the opportunity to build something that could go far beyond a traditional sponsorship. Two years later, we are incredibly proud of how both Como and our partnership have grown." said Davide Archetti, General Manager of Uber Southern Europe. "This four-year renewal reflects our long-term commitment to the club and to the city. Together, we want to build innovative mobility solutions that make it easier for supporters, residents and visitors to move around Como, while continuing to support the club as it enters an exciting new chapter on the European stage."