Como 1907’s Summer Collections

There are souvenirs—and then there are statements. This summer, Como 1907 introduces three new collections that blend the easy energy of lakeside football with the timeless appeal of Italian style.

The Classic Collection is all about everyday icons: crisp polos, soft crewnecks, and relaxed cotton tees that carry the spirit of summer matches and terrace-side cheers. A scarf tossed over the shoulder, a tournament tote slung on your arm—these are pieces that feel lived in from the first wear. Effortless, familiar, quietly nostalgic.

The Football on the Lake collection takes a more commemorative turn. With graphic t-shirts, chant-ready caps, and a limited-edition poster, it’s designed for those who understand football as something more than a game. It’s atmosphere. It’s memory. And these are the pieces that help you carry it with you.

For a more elevated take, the Luxe Collection reimagines the tournament through a refined lens. Think tailored swimwear, silk shirts, and plush hoodies made in limited runs. These are garments for the lakefront aperitivo crowd—polished but grounded, made with care and worn with ease.

Each collection captures a different side of summer in Como. Together, they tell the story of a season where football, fashion, and feeling came together on the edge of the water.